Not Just Another Ezine


Issue Number 73
In this issue:
Welcome
Featured Article: 10 Important Marketing Tips
Subscriber Comments
Featured Article: Seven Steps Towards a Successful Home Business


Link: Members' Lounge





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WELCOME

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Welcome to all, old and new! :~)

Anybody notice the site`s "new look"?? I decided it was time for a face-lift, and I think the whole site looks a lot brighter, fresher and friendlier now. Do you agree? Disagree? Drop me a line and let me know what you think ;~)

Best thing about it is that I feel like I actually accomplished something great with all the HTML and stuff. It`s not that long ago that I used to run and hide when people even mentioned words like HTML, PHP, MYSQL and suchlike.. LOL

A lot of people have asked me lately which are my favourite internet marketing forums. I do tend to visit a lot of them, but I very rarely make posts. The thing I find I enjoy best about the forums are the massive wealths of information and opinions. So if you`re looking for some great forums to visit, here are my personal faves

Michael Green`s "How To" forum. (This is my alltime favourite one for info on internet marketing).

Anthony Blake Online. A very active internet marketers forum.

IM4Newbies Internet Marketing Forums. Lots of helpful info to be found here, especially for those new to internet marketing.

Willie Crawford`s Discussion Corner.

Seeds of Wisdom Business Forum.

The Warrior Forum. This is one of the oldest forums, and a really must-see place. you`ll find a lot of "Big Boy" marketer names here.

So there you go, a few great forums for you to check out. Remember to always adhere to their rules for posting though, or they won`t be any good to you at all ;~)

Enjoy Reading!

May you be happy and prosperous in everything you do!

Anna-Marie Stewart

P.S. Gain some exposure by submitting your interviews and member comments to me using the forms inside the members lounge. Don`t forget to include your links ;~)

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This weeks download/ebook is FAQ Factory: Create FAQ pages the quick and easy way.

(Did you know that I test-drive EVERY single ebook/download that I offer in the ezine before adding it to the poll? Why do I do this? To try to make sure I give you stuff that`s actually worth having, of course ;~) )

Visit the Members Lounge for the download link, and don`t forget to get your votes in for next weeks e-book while you`re there.

Not Just Another Interview #47 is posted this week, so do take the time to check it out.

I`ve had multiple members tell me that the interviews are a great way of gaining contacts, so send them on in. Tell us about yourself, your business, how long you`ve been online etc. You might not even HAVE a business yet, that`s fine too. We STILL want to get to know you! Don`t worry, it`s only a teeny tiny questionnaire type interview.. lol

Don`t be shy, we really appreciate getting to know you better. (Remember, it`s a whole weeks worth of free advertising for you.) If you`re unsure of how to send one in, the form is in the Members Lounge, along with all the other forms and stuff ;~)
Don`t forget, the link to the Members Lounge can be found at the bottom of this page EVERY week.

If you need your password to update the info I have for you, please request it here: http://annamarketing.com/lostpass.php

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Featured Article:

10 Important Marketing Tips

Copyright 2004 Bob Leduc

Each of the following Ten Marketing Tips is based on a highly effective - but often overlooked marketing tactic. How many are you using? How many have you overlooked?

Tip 1:
Insulate yourself against the impact of change by increasing the number of products and services you offer ...and by using a variety of different marketing methods. Only a small portion of your total business will be affected if the sales of one product declines or the response to one marketing method drops.

Tip 2:
Customers are prospects too. Stay in contact with them. Find or develop other products or services you can offer them. It's easier to make a sale to a previous customer than to someone who never bought from you.

Tip 3:
Avoid making any claim that sounds exaggerated ...even if it is true. A bold claim creates doubt in your prospect's mind and jeopardizes the sale. Reduce any bold claims to a more believable level.

Tip 4:
Express numerical claims as odd numbers with fractions or decimals. For example, "Our clients save 17.7 percent" sounds more believable than "Our clients save 20 percent" ...even if 20 percent is the accurate number.

Tip 5:
To create an absolutely irresistible offer, combine a special discount price and a set of valuable bonuses in the same offer.

Tip 6:
Develop a series of 4 or 5 different special offers. Use them one at a time with an expiration deadline. When one offer expires, replace it with the next offer and a new deadline. Continuously recycle through the same series of offers. This enables you to keep using special offers to generate sales without taking time to develop new ones.

Tip 7:
If you're attracting many prospects who really don't have (or can't get) the money to buy your product or service ...you need to change your market. Target a market where prospects have an intense desire for the benefits produced by your product or service - AND the money to buy it.

Tip 8:
Set yourself apart from competitors by offering an exclusive benefit your competitors cannot copy ...or one they're not willing to copy. One business owner I know includes his personal phone number on every order. His competitors don't - and they are not likely to start making themselves that accessible to customers.

Tip 9:
Advertising copy produces the biggest response when each reader can believe the message was written specifically for him or her. As you write any sales message, visualize you're writing to one person instead of to a large group of people. This will help you write in a less formal and more personal style.

Tip 10:
Most sales are not made on the first contact. Develop a method to capture and save the names and contact information of prospects who don't buy from you. Follow up periodically. A little gentle coaching will eventually convert many of them into buyers.

Each of these 10 marketing tips implements a simple but highly effective marketing tactic. Take action now to apply those you overlooked. You'll be surprised by how much business it produces for you.

-=-=-=-=-=-=-Resource Box-=-=-=--=-=-=-=-
Bob Leduc spent 20 years helping businesses like yours find
new customers and increase sales. He just released a New
Edition of his manual, How To Build Your Small Business Fast
With Simple Postcards ...and launched *BizTips from Bob*, a
newsletter to help small businesses grow and prosper. You'll
find his low-cost marketing methods at: http://BobLeduc.com
or call: 702-658-1707 After 10 AM Pacific Time/Las Vegas, NV
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This article is available for reprint in your opt-in ezine,
web site or ebook. You MUST agree not to make any changes
to the article and the RESOURCE BOX MUST be included.




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Subscriber Comments, Keep Em Coming :)
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No sub comments this week, so a couple of links for you instead :~)

I had a lot of fun playing with this free 3d headline creator. Although I only tried the online sample, there`s also a free download available : http://www.thepcmanwebsite.com/logo_creator.shtml

Ever felt awkward about asking what you think may be a silly question? Fear not! This site proves that there`s hope for most of us :~D Some pretty hilarious reeading here: http://www.rinkworks.com/stupid

Don`t forget: If any of you have any neat little tips, tricks, ideas or cool links you`d like to share, send them on in so I can post them here. ;~)
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Featured Article:

Seven Steps Towards a Successful Home Business

By Cheryl Haining

The excitement of working at home can evaporate without a balanced life. To obtain optimal benefits from your business be passionate about it and believe 100% in it. It is important to have goals, a plan and steps to follow towards your goal. Jim Rohn says a successful entrepreneur will work as hard on themselves as their business. It is also imperative to maintain physical health.

Be passionate About Your Business

Believe you are in the best business. If you don’t believe in your business then stop now! Find something offering positive outcomes. It’s easier to keep an existing customer that find a new one. Offer exceptional service. Treat everyone with respect, listen to them. Ask for their birthday (Not Year) Enter these details into a spreadsheet then email them greetings. Small things will promote you as someone who cares more about the customer than yourself.

Have A Goal

Without a goal you are like a rudderless ship. You are working without a clear why. Write down your goals. Make short-term goals. Perhaps your first goal is have a list of goals including timelines within 7 days. Make specific goals. “I want to be a rich within two years,” isn’t a goal, it’s a daydream. Zig Ziglar quotes research that proved those with well-defined written goals, succeed at a higher level than those without goals. Ask yourself “Where do I intend being in 12 months? Write your goals, focus on the results. Now get going! It’s that simple.

The Plan

Success doesn’t happen without preparation. Set yourself a 90-day plan.
First: Choose your goal. Is it finding a business opportunity? Number of customers? Amount of income?
Secondly: Determine how to meet these goals. How many people you need to talk with, how much reading to accomplish, other activity needed.
Thirdly: Evaluate your goal weekly to ensure you are on track. If not then double your effort. Breakdown your goals to manageable steps. Congratulate yourself when you succeed.

The Daily Method of Operation (DMO)

When your plan is completed, establish priorities. Spend most time on what provides most benefit. Don’t procrastinate. Start with the most difficult task. Keep a time diary for one week. Include everything you do from rising until retiring. This is a difficult task requiring commitment. When accomplished it will pay off. How much time weekly do you spend showering, thinking about what to do, watching TV etc? You will be surprised at where you can save precious time when you analyze this diary. Next plan your day. Write everything to be achieved, allocate a timeframe You will be amazed at how much you will achieve following a realistic DMO.

Personal Development

For x years you have been conditioned by your current mindset and beliefs. What has this given you? If you want more then you must become more. Start reading books that stretch your mind. Some of my favorite authors are: Jim Rohn, Susan Jeffers, Robert Kiyosaki, Louise Hay and John Keohoe. Check these out, find others that ‘speak’ to you.

Physical Well Being

You need activity to keep your body in good working order. Choose the exercise that suits you.
Take time out once or twice a day for at least 15 minutes, to relax. Listen to relaxation music. No interruptions, focus on your health, happiness and abundance.
Choose natural foods such as fruits, vegetables, salads, grains and pulses. Variety is vital, helping you obtain the nutrients your body requires.

A Balanced Life

With the above steps in place it will be simple to ensure a balanced life. List of everything important to you. Include time with, family, friends, social events, sport, exercise, volunteering, time with your god, walking the dog. If you follow these steps you will improve your opportunity of having a successful business.

-=-=-=-=-=-=-Resource Box-=-=-=--=-=-=-=-
Cheryl Haining is a successful home-based business operator. To
learn how to create an income stream from your home that will
replace your job and develop true financial freedom visit:-
http://money-2-work-at-home.net/?refid=io-567882983
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This article is available for reprint in your opt-in ezine,
web site or ebook. You MUST agree not to make any changes
to the article and the RESOURCE BOX MUST be included.






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